Aston Martin will retain "subtle" BWT branding on 2021 F1 car

Aston Martin will retain "subtle" BWT branding on 2021 F1 car

 

 

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Get F1 news in your inbox! By signing up to the newsletter you agree to receive emails from that may occasionally include promotional content Leave this field blank Austrian water treatment company BWT’s branding will continue to feature on Aston Martin’s Formula 1 cars in 2021 following its rebrand.BWT was the title sponsor of Racing Point last year, with the iconic pink colour of the company heavily adorning the Silverstone-based outfit’s cars livery since 2017.It had been expected that the partnership would end once Racing Point completed its rebrand to Aston Martin, leading to speculation that linked BWT to rival teams including Williams and Haas.But Aston Martin confirmed on Wednesday that the collaboration will continue for at least another season, although not in its previous capacity, with Cognizant taking over as its new title sponsor.Aston Martin’s 2021 car, which is to be unveiled next week on 3 March, will predominantly feature the famous British Racing Green colours.”The look and feel of the new team will be very different, featuring an all-new base colour. Subtle BWT brand accents, as well as BWT brand logos, will remain a feature of the all-new Aston Martin livery,” a team statement read.Related ArticlesaccImages.createImage(); McLaren to take F1 car development decision after opening racesaccImages.createImage(); Red Bull, McLaren, Ferrari… Who will be Mercedes’ closest F1 rivals in 2021?Aston Martin team principal Otmar Szafnauer went on: “Our friends at BWT have been loyal supporters of this team and I am delighted they have chosen to be a partner of Aston Martin Cognizant Formula 1 Team.“BWT will support our efforts to become more sustainable in all areas of the business, but especially in our trackside operations – a goal that marries up with Formula 1’s own sustainability objectives.“This is a strong and historic partnership entering an important new era, and we are all excited to see what we can achieve together.”Related ArticlesaccImages.createImage(); Perez felt “very comfortable” on Red Bull F1 debut at SilverstoneaccImages.createImage(); Perez makes maiden Red Bull F1 appearance in Silverstone testBWT CEO Andreas Weißenbacher said: “I am proud to continue supporting this wonderful team of people and to start a new chapter with Aston Martin’s return to Formula 1.“Having seen the team enjoy such a strong 2020 season, we believe the years ahead are full of great promise and we want to continue supporting this team’s journey towards the front of the grid.“As well as success on the track, we will work with Aston Martin Cognizant Formula 1 Team to achieve its objectives away from the track by becoming more sustainable.”4“It means continuing the work from last year to cut down the use of disposable bottles at the track, minimise plastic waste and facilitate the local treatment and consumption of water.“Additionally, we are looking forward to starting cooperation with more people in the F1 community who are also convinced of our mission to fight for a plastic-free planet and who are ready to spread this mission to people around the globe.” 

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